Vajazzle is the new trend of adorning the vajayjay with Swarovski crystals. Artful vajazzle designs add sparkle “down there” and vajazzling is a fun method of self-expression.

The vajazzle was invented by the Completely Bare Spa in New York City completelybare.com. It was originally called bare with flair but later came to be known as vajazzle.

The vajazzle trend was sparked by Jennifer Love Hewett talking about her vajazzle on the George Lopez television show.

Here’s the video of Jennifer Love Hewett launching the vajazzle craze: